Local businesses respond to Monday’s Facebook outage



BOWLING GREEN Ky. – Social media users were frustrated Monday after Facebook, Instagram and Whatsapp suffered a severe outage that lasted not minutes, but hours. Since Tuesday, the situation has been resolved. Some users viewed the moment as a slight inconvenience, while business owners who rely on the social media platform wondered what would happen if it didn’t come back. Organizations like the Bowling Green Rock Band Academy use Facebook to run virtual classes, among others.

“I say to myself, yes, surely in the next 15 minutes or maybe 20 minutes, it will come back. But an hour goes by and I’m fine, it’s not normal. What is happening here? Over time, I started to get a little more worried about this. If we don’t have Facebook, what are we going to do, ”said Matt Devore, Rock Band Academy instructor.

Specialized running store and running therapy spot The owner of the “Runner’s Lounge”, Patrick Folker, also uses Facebook for his means of communication and promotion, and Monday’s blackout put an end to his methods usual.

“At first it was a bit annoying, but over time I couldn’t contact my clients anymore, and my clients couldn’t contact me. Not only could I not contact current customers, I also couldn’t gain new customers, ”said Folker.

At the time, Twitter was the only major social media platform still in action, although Folker says it wasn’t a perfect solution to the dilemma.

“I basically had to dust off my Twitter account and go to Twitter, but I don’t know how much good that would do in one day,” Folker said.

Devore says he’s grateful that Facebook is now back up and running, there is a lesson to be learned.

“As nerve-wracking as it was at first because we manage so much through Facebook, it was also a realization that there was a way out. Look for other means of communication,” Devore said.

And that’s exactly what business owners do to prepare in case it happens again.

“I don’t have any other sites online to spread the word, so that’s what we’re going to do today is check out other sites. It’s not like the good old days when we had the yellow pages.


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